Today I want to ask you a question: Would you rather get FREE Consulting? Or would you pay someone a fair price to show you the ropes? I know a lot of coaches who pull back their efforts to sell their coaching services because they think folks can get this information so easily elsewhere. They think they are competing with all the free advice out their on the Internet and social media. They think they have to beg their prospects to be clients, and discount their prices to entice them into a coaching program! Think again. I received an email recently from Neil Stafford, an internet marketing... (Read More ...)
If you create a Free Offer properly, you will present what is called an “ethical bribe.” This means that you are trading your valuable information for your prospects name and email address – a win-win. In the following video, I go over how to set up your offer in the form of a downloadable PDF, what to say, how to say it, and why it needs to be said a certain way. This video is 9 minutes of solid content, so be sure to take some notes! (Read More ...)
STEP TWO on how to double your coaching income involves something called “niching” or branding. In the last video lesson (Step 1), I covered the importance of knowing yourself. In this video, I go over ways you can tell people about your coaching, and why the WAY you approach them makes all the difference in the world! By using some very simple (and free) tools, you can quickly start finding your niche AND the keywords that your ideal client may be using to find you. If you can position yourself to be where he (or she) is looking, you can easily become the “go to”... (Read More ...)
I just finished my new 37-Page Special Report entitled “Six Steps to Double Your Coaching Income… in 2 Months” and am offering it FREE to anyone who cares to download it now! I covered in my last blog post that there are only 3 ways to make money – from coaching or anything else: attract new coaching clients, sell more stuff to clients, and sell more often. In my report I also cover the first step for all of these methods – Know yourself. Without knowing your niche, how much money you need, how much time you can devote to coaching, etc., etc., you won’t know... (Read More ...)
Are you making money from your coaching practice? If not, you are merely “practicing to make money,” or coaching for fun as a hobby. If you really want to learn how to make money from coaching, you have to overcome the common coaches have – that is the fear of selling. “Selling” has gotten a bad rap over the past 100 years, primarily because it has mostly been taught as a “Push” method, or something people are not asking for, don’t want, or feel pressured in obvious or subtle ways. I am all for “Pull” methods – ways to fulfill your... (Read More ...)