Congratulations! You finally got your coaching website up! But did you know it may already be obsolete?! (Michael with Russell Brunson) According to Russell Brunson, creator and director of ClickFunnels, and online sales platform, most websites – and this includes most coaching websites – are set up like online brochures. This means that your main contact with the public is NOT to sell them on your services – it’s to simply tell them about you and your services: your background, education, type of coaching, and how they can get in touch with you. While a website like... (Read More ...)
During my years as a coach trainer and consultant, I’ve often had to face the reality that some coaches are simply not cut out for the BUSINESS of coaching. I don’t mean the actual coaching part itself… most coaches are very good at listening and guiding others towards lifestyle changes and goals. What I’m talking about is the part where you as a coach have the motivation, drive, and expertise to go out into the world, find interested prospects, and sell them your services! Yeah… THAT part. Attracting and keeping paying clients, for many, is the hardest part of... (Read More ...)