No Respect? Like the former comedian Rodney Dangerfield, placebos just “can’t get no respect!”  In this article, I will investigate the latest brain science, i.e., why this is so… and more importantly, how the scientific and medical community is coming around to actually praise this elusive health factor that can affect you and your coaching clients . . . and how they respond to your coaching. Let’s face it:  certain coaching clients get better results than others.  Might the “placebo effect” play a part in responding to coaching as well as to medical... (Read More ...)

Brain Science and Life Coaching Can you really change the way you think?    Yes!  Are you as a life coach or business coach concerned about how your clients think?  If not, you should be.  The way your clients see the world, the quantity and quality of thoughts they have, and the factors that affect how they think so they get the results they seek . . . ALL these items should be the focus of your coaching . . . that is, if you want to be a really effective coach! Brain scientists, and philosophers before them, have been arguing about how the brain works for centuries . . . in particular,... (Read More ...)